Digital Marketing Plan

DO YOU HAVE A DIGITAL MARKETING PLAN?

Digital Marketing is a tricky thing. Unless it’s done purposefully, you will waste a lot of time and money. Done well, digital marketing will take your business, non-profit / organization, or school to the next level. Biznis Resource will ensure you always advertise directly to your target market to:

  1. Drive high-quality traffic to your site systematically and consistently!
  2. Convert site visits into qualified leads!
  3. Convert qualified leads into paying customers!

Biznis Resource will ensure you receive a positive return on each digital marketing investment (ROI) by first answering these 2 critical questions:

  • What is your average cost per lead?
  • What is your average cost to convert leads into customers?

Depending on your budget, Biznis Resource will help you create a unique Digital Marketing Plan (DMP) to meet your specific needs and goals, including any / all of the following:

– Affiliate Marketing
– Blog Marketing
– Content Marketing
– Digital Signage
– Email Marketing
– Geo Fencing
– Influencer Marketing
– Landing Page Marketing
– Mobile Device Marketing
– Multimedia Messaging Service (MMS) Marketing
– Offline Digital Marketing
– Pay-Per-Click (PPC) Ads

– Search Engine Marketing (SEM)
– Search Engine Optimization (SEO)
– Short Message Service (SMS) Marketing
– Smart Phone App Marketing
– Social Media Marketing
– Viral Marketing
– Websites
– WiFi Marketing

The Consultation is FREE, so there’s absolutely no risk!

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Dwight Eisenhower

Life’s Tasks in 4 Categories

Dwight Eisenhower, former general and president of the United States, once famously said: “What is important is seldom urgent.” Eisenhower taught that life can be broken down into 4 simple types of tasks:

Task #1: The important and urgent – things that are critically important and immediately necessary (i.e., you’re drowning, and YOU NEED AIR).

Task #2: The important but non-urgent – things that are critically important but not immediately necessary (i.e., spending time with family)!

Task #3: The unimportant but urgent – Things that ultimately matter very little but are immediately necessary (i.e., you haven’t eaten all day and you need to eat dinner).

Task #4: The unimportant and non-urgent – Things that matter very little and are unnecessary (i.e., watching TV or browsing social media).

Which things in your life should you re-prioritize as a Task #1 or a Task #2? Set your standards high, and attack the most important tasks with full focus and meaning.

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Biznis Resource

Introducing Biznis Resource!

Watch this short video to learn more about Biznis Resource – the better, easier way!

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Choosing the “Right” Software

With such a wide variety of software tools clamoring for your business and so many options among them, it becomes imperative to make calculated, data-driven decisions when considering any new software adoption. You must consider the data, business goals, and your budget, to name a few key factors. A technology plan then must be developed and adopted to focus money and energy where they will provide the greatest positive impact. Once a particular software is considered vital, both the pros and cons of each option must be considered before making the final decision.

The ultimate software choice can provide a critical missing link to help your business, non-profit / organization, or school function more efficiently and effectively! Unfortunately, software chosen too hastily can prove to be a monumental disaster requiring enormous resources of time and money to repair.

By first answering these 10 questions, you can be confident you are making the “right” software decision(s) for your business, non-profit / organization, or school:

  1. According to the data, what is your most critical need? (The most critical need is usually apparent after triangulating data sources).
  2. What other areas of need are causing problems?
  3. What are your business goals? Are they “S.M.A.R.T.”-oriented?
  4. What is your budget for this software adoption? Is it realistic / conservative?
  5. Do you need / want the new software to change your current workflow? Or do you just need the software to speed up and/or simplify your current workflow?
  6. Is it possible to customize your current software to meet your needs / wants? Is there an integration that can improve your current system without undergoing a completely new software adoption?
  7. Does your team have any recommendations? If so, what are they? Why?
  8. Does your professional network have any recommendations? If so, what are they? Why?
  9. Is there a Business Management Consultant who can help determine the answers to each of these questions and do the research behind the pros and cons of each software option? Or are you going to complete every step yourself / in-house?
  10. What software training will be needed to ensure full implementation? Which teams / departments need to be involved in the training? How long is reasonable to train / implement the software?

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